Monthly Archives: January 2016

4 Scoring Tips for a More Effective Lead Management

4 Scoring Tips for a More Effective Lead Management

Let’s start off with a fact: B2B lead generation is a requirement for a better sales performance and growth. In addition, B2B leads are seen as potential business partnerships, and tremendous effort has to be exerted in producing them. What’s even more important is nurturing them through better lead management that identifies eager buyers. Without having an effective system in…